Isotta Giorgini

Squid Game, Emily in Paris and many other TV series have become fashion influencer platforms, becoming powerful sales levers on the networks.

For decades, sneakers have been a fashion phenomenon. But at a time when sustainability has become a purchasing criterion, the sneaker industry is still too silent about the production process.

What is more significant than the recording artist Harry Styles to efficiently launch a non-gendered cosmetics brand? The famous English singer took a step further towards a more inclusive commitment of the beauty industry.

The pandemic has been a great online sales accelerator as many fashion luxury brands boosted their digital presence in a wide array of ways. Among […]

Inspiring customers, capturing their attention and providing memorable experiences seems to be the key marketing strategy for luxury brands. According to a study, 85% of consumers are more likely to buy after attending an event or experience.